Trainer Tools

Who’s afraid of SMART objectives? You don’t need to be

August 31, 2016

I've never been a big fan of SMART objectives. I accept there is wisdom in the acronym, but I think the process tends to eclipse the most important things about performance objectives: they should provide clarity, challenge and motivation, and when delivered they should add value to the organisation.

I made this point in a previous podcast (The secrets of accelerated learning: what's your objective? with Krystyna Gadd) and was contacted by Garry Platt who disagreed with some of what I said and wanted to mount a defence of SMART.

So that's what this is ... an extra podcast challenging some of the content of the previous one, with a screeching parrot in the background.

Garry Platt is an experienced training consultant with more than 30 years experience in the business. He has worked with a number of international organisations helping them to enhance their approach to training and development. Within the last 12 months he has worked with Deutsche Post DHL, Formica, Siemens, Mercedes AMG F1 Team and was the keynote speaker at the SHE Conference in Blackpool.

Academically qualified to Masters Degree level in Education, Training and Development his work combines current research and study in Human Resource Development with a pragmatic and workable approach.

During the last 10 years an area of specialisation has become the evaluation and return on investment analysis of training delivered in organisations. Drawing from the experience of hundreds of companies and organisations he has drawn together a large range of methods and approaches which many organisations have selected from and introduced into their own.

Garry currently works for EEF and can be contacted via his LinkedIn profile or email (gplatt@eef.org.uk)